Sunday, July 20, 2008

Sustainability is created through meeting community needs

The bottom line for community organisations is sustainability - the ability to effectively deliver services, as funded, to those in need; and where possible, to also add value through the creation of community programs designed to meet the needs of those that fall outside funding body guidelines.


An organisation can only effectively deliver services if it has in place three things. One, effective systems and processes, including quality financial management systems. Two, management and administrative support and three, a team of experienced people to deliver services. These three form the legs of a triangle. Remove one of the three legs and the ability of the organisation to remain effective will be severely compromised.


Sustainability is created by ongoing funding. This can only be ensured by achieving outcomes. Funding bodies are overwhelmed by submissions for funding. To be considered your organisation must be seen to be able to achieve the outcomes it committed to achieving. Your ability to do this is enhanced by having in place appropriate systems and support.


The key to achieving outcomes is for all involved with the organisation to remember the reason for their existance; that being to help those in need within the community. All the funding, all the systems and all the people should be in place to achieve just that. Your organisation will be judged by funding bodies based upon your ability to implement programs and achieve agreed upon outcomes or service standards. Ongoing funding is dependent upon your ability to meet agreed upon outcomes.


One of the risks of being a recipient of funding grants can be that the focus is entirely on service delivery in line with funding requirements. The ease of accessing mainstream funding can often remove the need to understand the needs of the community; instead the funding guidelines become accepted as the indicative community need.

Sustainability is enhanced by understanding community need and being in a position to meet as much of that need as practical. Don't become reliant upon the guidelines of funding bodies. Become familiar with the needs of your community and with the capacity of both your organisation and others in the community sector to meet that need. The greater your understanding of community need the better your ability to attract greater levels of funding from multiple sources. In that way your organisation will achieve sustainability and the community will benefit.

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